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Most Recent

Oct 13, 2026

•

2 min read

Paramount is on Northbeam. Here's how to see what your CTV is actually doing 📺

Sarah Dixon

Incrementality: more platforms, more test types, more answers.

Oct 6, 2026

•

1 min read

Incrementality: more platforms, more test types, more answers.

Sarah Dixon

Meet Northbeam AI: answers, data, and support in one place 🤖

Sep 29, 2026

•

2 min read

Meet Northbeam AI: answers, data, and support in one place 🤖

Sarah Dixon

The Trade Desk, Tik Tok tags, & testing tidbits.

Sep 22, 2026

•

2 min read

The Trade Desk, Tik Tok tags, & testing tidbits.

Sarah Dixon

Your revenue isn't one-size-fits-all. Your measurement shouldn't be either.

Sep 16, 2026

•

3 min read

Your revenue isn't one-size-fits-all. Your measurement shouldn't be either.

Sarah Dixon

Running more channels in Q4? Read this first.

Sep 8, 2026

•

2 min read

Running more channels in Q4? Read this first.

Sarah Dixon

ChatGPT is becoming a shopping channel. Now you can measure it.

Sep 1, 2026

•

1 min read

ChatGPT is becoming a shopping channel. Now you can measure it.

Sarah Dixon

BFCM is 94 days out. Your measurement plan is already late ⏱️

Aug 25, 2026

•

2 min read

BFCM is 94 days out. Your measurement plan is already late ⏱️

Sarah Dixon

Subscribe for Northbeam product updates, feature releases and best practices.

Most Recent

Paramount is on Northbeam. Here's how to see what your CTV is actually doing 📺

Incrementality: more platforms, more test types, more answers.

Meet Northbeam AI: answers, data, and support in one place 🤖

The Trade Desk, Tik Tok tags, & testing tidbits.

Your revenue isn't one-size-fits-all. Your measurement shouldn't be either.

Running more channels in Q4? Read this first.

ChatGPT is becoming a shopping channel. Now you can measure it.

BFCM is 94 days out. Your measurement plan is already late ⏱️

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